News and Events

07/05/2025

DECEPTION Leads Prime Time Ratings in Italy and Captivates Millions in Panama

We are proud to share that DECEPTION, the successful Turkish drama produced by TIMS&B Productions and distributed internationally by Inter Medya, has secured a major ratings win in Italy’s prime-time slot.

Aired on Canale 5 last Friday, DECEPTION drew an impressive 2,291,000 viewers and achieved a 14.8% audience share, outperforming Rai 1’s special episode of L’Eredità, which garnered 2,009,000 viewers and a 13.8% share. With these results, DECEPTION ranked first in Italy’s Friday night primetime ratings—an important milestone for Turkish content in one of Europe’s most competitive television markets.

Already licensed to numerous territories worldwide, DECEPTION continues to resonate strongly with viewers. The series recently wrapped up its run in Panama, where the final episode made headlines and was watched by millions, further confirming the show’s universal appeal and emotional power across different cultures.

“These results are a clear reflection of the continuously growing global demand for Turkish drama,” said our Founder and CEO, Can Okan. “We are proud to see DECEPTION connecting with audiences across continents, from Europe to Latin America.”

Stay tuned for more exciting updates as DECEPTION continues its global journey!